For Content Marketers

Create once,publish everywhere

Stop reformatting content for different platforms. Convert HTML to Markdown and distribute your content to blogs, docs sites, email newsletters, and social media from a single source.

The Content Distribution Challenge

You create great content, but distributing it across channels is a time sink

❌ The Old Way

  • Write article in WordPress WYSIWYG editor
  • Manually copy/paste to Medium (lose formatting)
  • Reformat for Dev.to (different markup)
  • Convert to plain text for newsletter
  • Create LinkedIn version (character limits)
  • Spend 2-3 hours per article on distribution

✅ The Markdown Way

  • Write once in Markdown (or convert from HTML)
  • Push to WordPress with Markdown plugin
  • Paste same Markdown to Medium, Dev.to, Hashnode
  • Convert to HTML for newsletter tool
  • Auto-post snippets to social media
  • Spend 15-20 minutes on distribution

Save 80-90% of distribution time

10 articles/month = 20-25 hours saved. That's 3+ workdays back for content creation.

Content Marketing Use Cases

Multi-Platform Publishing

Publish the same content to WordPress, Medium, Dev.to, Hashnode, and LinkedIn Articles without reformatting

❌ Problem:

Different platforms have different editors and markup requirements. Copying and reformatting is tedious.

✅ Solution:

Write in Markdown (or convert from HTML). All major platforms accept Markdown. One format, infinite destinations.

Supported Platforms:

WordPressMediumDev.toHashnodeGhostLinkedInReddit

💡 Publish to 7+ platforms in the time it used to take for one

Content Repurposing

Turn blog posts into email newsletters, social media threads, and documentation

❌ Problem:

Each content format requires different styling and structure. Manual conversion is time-consuming.

✅ Solution:

Start with Markdown source. Use scripts or tools to automatically generate variations for different channels.

Workflow:

1Original: Long-form blog post (Markdown)
2Extract H2s for social media thread
3Convert to HTML for email newsletter
4Pull code examples into GitHub docs
5Create summary for LinkedIn

💡 One piece of content → 5+ distribution formats

CMS Migration

Move content between platforms (WordPress → Ghost, Drupal → Hugo, etc.) without losing formatting

❌ Problem:

Different CMSs use different internal formats. Exporting/importing often breaks formatting.

✅ Solution:

Export HTML from old CMS, convert to Markdown, import to new platform. Markdown is the universal intermediate format.

Common Migrations:

WordPress → Ghost
Drupal → Hugo
Medium → Self-hosted
Wix → Next.js
Squarespace → Gatsby

💡 Preserve 5+ years of content investment

Content Archival & Backup

Create portable, future-proof backups of all published content

❌ Problem:

CMSs can go offline, get acquired, or change pricing. Your content is locked in proprietary formats.

✅ Solution:

Convert all content to Markdown. Store in Git. You now have a searchable, version-controlled backup that works anywhere.

Key Features:

Plain text = works forever
Version control with Git
Full-text search with grep
No vendor lock-in

💡 Sleep well knowing your content is safe

Integrate with Your Content Stack

htmltomarkdown.io works seamlessly with your existing tools

Content Creation

  • Notion - Export to Markdown
  • Google Docs - Convert via HTML
  • WordPress - Export posts
  • Contentful - API integration
  • Airtable - Content database

Publishing Platforms

  • Medium - Direct Markdown paste
  • Dev.to - Native Markdown
  • Hashnode - Markdown editor
  • Ghost - Markdown cards
  • Hugo/Jekyll - Static sites

Distribution Tools

  • Buffer - Social scheduling
  • Mailchimp - Email campaigns
  • ConvertKit - Newsletter
  • Zapier - Automation
  • Make - Workflow automation

Calculate Your Time Savings

Your Monthly Time Savings:

Without Markdown:

25 hours

2.5 hours per article × 10 articles

With Markdown:

5 hours

0.5 hours per article × 10 articles

Save 20 hours per month

That's 240 hours per year - over 6 weeks of additional content creation time!

Ready to streamline your content workflow?

Start converting HTML to Markdown today. Free tier available, no credit card required.

80%
Time Saved
7+
Platforms
240
Hours/Year